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With Black Friday still over three weeks away, savvy shoppers can already get a significant head start on their holiday gift lists, thanks to retailers rolling out early discounts. This proactive approach allows consumers to secure coveted items before they sell out, easing the rush and potential stress of last-minute shopping. For households with pre-Thanksgiving birthdays or those looking to acquire essential items before the festive season, such as noise-canceling headphones for travel or an espresso machine to impress holiday guests, these early deals present a timely opportunity.
Every product highlighted in this report has undergone rigorous testing by a WIRED reviewer, who can personally attest to its value and performance. Beyond the specific items detailed below, a broader range of discounts is available, including general Best Early Black Friday Deals, as well as specialized savings on smart bird feeders, mattresses, and a variety of espresso machines.
A Fancy New Phone: Samsung Galaxy Z Fold8 256 GB (Unlocked)

Among the standout early deals is the innovative Samsung Galaxy Z Fold8, an unlocked 256 GB model available for $1,600, a $300 reduction from its original price of $1,900 at Best Buy. This cutting-edge smartphone, which earned an 8/10 rating in WIRED’s review, distinguishes itself with a unique design that unfurls into a spacious 7.6-inch display. This expansive screen is ideal for wide-view typing, enhancing productivity, and facilitating seamless multitasking, effectively transforming the device into a tablet-like experience when needed.
Julian Chokkattu, a WIRED reviewer, expressed a preference for the Galaxy Z Fold8 over its more expensive counterpart, the Fold8 Ultra, which typically retails for $2,032. Chokkattu specifically praised the Z Fold8’s refined and easier-to-open hinge, noting that the device offers a generally more pleasant user experience in every aspect. This makes the Fold8 a compelling choice for those seeking both innovation and practicality in their next smartphone.
Trendy Headphones: Beats Studio Pro Wireless Noise-Cancelling Over-Ear Headphones
For audiophiles and those seeking a respite from holiday travel noise, the Beats Studio Pro wireless noise-canceling over-ear headphones are available in black for $191, marking a substantial $109 discount from their original $300 price at Best Buy. These headphones received a "WIRED Recommends" rating of 7/10, lauded for their bass-forward sound profile, which resonates well with listeners who appreciate a rich, deep audio experience.

While the Beats Studio Pro come in a variety of vibrant colors, including navy, brown, and gray, the classic black version is currently featured in this early sale. A key advantage of these headphones is their effortless pairing capabilities with both Apple and Android devices, ensuring broad compatibility and ease of use for a diverse range of users. Furthermore, they support head tracking for spatial audio, offering an immersive listening experience that adapts to the user’s head movements, enhancing engagement with music and other media.
A Recommended Windows Laptop: Microsoft Surface Laptop 13.8-Inch (7th Edition)
For individuals in search of a powerful and efficient Windows laptop, the Microsoft Surface Laptop 13.8-Inch (7th Edition) is currently available for $1,219 at Best Buy, reduced from its original price of $1,299. WIRED reviewer Luke Larsen highly recommends this particular model, highlighting its impressive specifications and overall performance.
The laptop is equipped with a Qualcomm Snapdragon X Elite chip, providing robust processing power for various tasks, from demanding applications to everyday productivity. Its generously sized 13.8-inch display features a 2K resolution and a 120-Hz refresh rate, delivering sharp visuals and smooth motion, which is beneficial for both work and entertainment. Larsen particularly commended the device’s excellent battery life, a critical feature for users who require extended portability without constant recharging. While acknowledging that its display may not be as exquisitely sharp as some Macbook models, he emphasized that the Surface Laptop 7th Edition offers exceptional value and represents a significant upgrade over many similarly configured Windows laptops on the market. The specific model on sale includes 16GB of memory and 512GB of storage.

A Truly Excellent TV Deal: TCL QM6K QLED
For consumers eyeing a high-quality television without breaking the bank, the TCL QM6K QLED TV stands out as an exceptional early Black Friday deal, currently available with a hefty $400 discount. While the specific sale price was not provided, the original price was stated to be under $1,000, making this a highly attractive offer for budget-conscious buyers seeking premium features.
This television earned an 8/10 rating and a "WIRED Recommends" badge, with former WIRED reviewer Ryan Waniata describing it as "a versatile display that does just about everything well." Waniata praised the QM6K QLED for its ability to produce naturalistic colors, rich black levels, and impressive clarity, attributes that contribute to a superior viewing experience across various content types. Beyond its vibrant picture quality, the TV also boasts a 144-Hz refresh rate, making it an excellent choice for gamers who demand smooth, responsive visuals for fast-paced action. Its combination of performance and value, especially with the current discount, makes it a top contender for holiday shoppers.
Our Favorite Headphones: Sony WH-1000XM6 Noise-Canceling Headphones
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Consistently ranked as WIRED’s top choice for wireless headphones, the Sony WH-1000XM6 noise-canceling headphones are now on sale for $378 at Best Buy, down from their standard price of $458. These headphones are celebrated for featuring some of the most effective noise-canceling technology available, making them an ideal companion for travel, busy commutes, or simply creating a tranquil listening environment.
Beyond their superior noise cancellation, the WH-1000XM6 offer an impressive 30 hours of battery life, ensuring extended listening sessions without the need for frequent recharging. As the latest iteration in Sony’s acclaimed lineup, this model introduces several enhancements designed for user convenience and comfort. These include a new, more compact carrying case and ear cups augmented with memory foam, allowing for easy folding and enhanced portability. These thoughtful design elements make the headphones exceptionally travel-friendly, catering to users who prioritize both premium audio performance and convenience on the go.
Great Earbuds for Traveling: Sony WF-1000XM5 True Wireless Noise-Canceling Earbuds
For those who prefer the discreet portability of earbuds without compromising on sound quality, the Sony WF-1000XM5 True Wireless Noise-Canceling Earbuds are currently offered at Best Buy for $200, a significant markdown from their original price of $328. These earbuds represent a notable advancement in design, weighing a mere 5.5 grams per bud, making them 25 percent smaller and 20 percent lighter than their preceding model.

Our reviewer lauded the WF-1000XM5 for their "detailed and balanced" sound profile, which caters to audiophiles who prioritize clarity and nuance in their music. However, it was noted that the noise canceling and call quality, while functional, were somewhat underwhelming compared to the stellar audio performance. Despite these minor drawbacks, the substantial discount makes them an excellent option for users who value musical detail over absolute silence, particularly for holiday travels where their compact size and high-fidelity sound can greatly enhance the journey.
A Crowd-Pleasing Espresso Machine: Breville Barista Express
Elevate your home coffee experience and impress holiday guests with the Breville Barista Express espresso machine, now available for $500 at Best Buy, reduced from its usual price of $700. According to WIRED’s experts, this machine stands as the "best semiautomatic espresso machine for most people," striking an optimal balance between performance, ease of use, and value.
This model has been a long-standing favorite among WIRED reviewers, with Julian Chokkattu personally relying on his for an impressive seven years, a testament to its durability and consistent performance. The Barista Express is celebrated for its consistent pressure, which is crucial for extracting rich, flavorful espresso shots. It features a versatile steam wand for frothing milk, enabling users to craft lattes and cappuccinos with professional-looking latte art. The integrated grinder ensures that every shot is made with freshly ground beans, maximizing flavor. Its all-metal construction not only contributes to its robust build but also makes it remarkably easy to clean. With this early Black Friday deal, acquiring the Barista Express is an opportune moment to refine your coffee skills and delight your in-laws with gourmet post-dinner cappuccinos or espresso martinis during Thanksgiving festivities. While reviewers would appreciate an upgraded grinder, its current features and price point make it an unbeatable offer.

The Smartest Android Phone: Google Pixel 10 128GB (Unlocked)
Despite the recent release of the Google Pixel 11, the preceding Pixel 10 remains a highly capable and "solid phone," and it’s now available at an attractive early Black Friday price. Unlocked 128GB models of the Google Pixel 10 in Indigo and Frost are currently on sale for $599 at Best Buy, a significant reduction from their original price of $799. The new Pixel 11, according to reviews, offers only minor upgrades, making the Pixel 10 an excellent value proposition, especially at this discounted price.
The Pixel 10 boasts several features that continue to make it a compelling choice. It includes a powerful 5X telephoto lens, allowing for versatile and high-quality photography with impressive zoom capabilities. The device also supports magnetic Qi2 wireless charging, providing a convenient and modern charging experience. A standout feature is Google’s commitment to "impressive seven years of software support from launch," ensuring the phone receives regular updates and security patches for an extended period, thus enhancing its longevity and overall value for consumers. This deal offers a chance to acquire a premium Android experience at a more accessible price point.
A Pretty OLED Gaming Monitor: Samsung Odyssey G6 OLED Gaming Monitor

For serious gamers and creative professionals alike, the Samsung Odyssey G6 OLED Gaming Monitor is a premium display now available at a substantial discount, priced at $650 at Best Buy, down from its original $900. Samsung is renowned for producing some of the industry’s "best gaming monitors," and the Odyssey G6 is consistently listed among WIRED’s top recommendations.
This monitor is designed to deliver an exceptional visual experience, boasting a rapid 360-Hz refresh rate and an incredibly low 0.03ms response time (inferring typical high-end OLED specs), which translates to ultra-smooth gameplay and minimal motion blur, giving competitive gamers a distinct advantage. Its OLED technology ensures deep blacks and rich, accurate colors, creating an incredibly immersive gaming environment. These same qualities also make the Odyssey G6 an "excellent pick for graphic design and video editing," where color fidelity and contrast are paramount. One of the primary complaints in previous reviews was the monitor’s high price, making this $250 discount a welcome opportunity for those who have been considering an upgrade to a top-tier OLED display.
Track Your Holiday Stress: Oura Ring 4 Smart Ring
As the holiday season approaches, managing stress and maintaining well-being becomes paramount. The Oura Ring 4 smart ring offers an elegant solution for health tracking, and it’s now available for $249 at Best Buy, a significant $100 reduction from its original price of $349. The release of the Oura Ring 5 this year makes previous models like the 4 ripe for deep discounts, offering excellent value.

While the Oura Ring 5 boasts a slimmer and more lightweight design, a WIRED reviewer expressed a personal preference for the "chunky look of the 4." The reviewer purchased the Oura Ring 4 last year for $100 more than this current sale price and reports that it is "still going strong," underscoring its durability and lasting performance. The Oura Ring tracks various health metrics, including sleep patterns, activity levels, and body temperature, providing insights that can help users monitor their overall health and stress levels. It’s important to note that this $249 deal applies specifically to the matte black and silver colorways, offering a stylish yet functional accessory to help navigate the demands of the holiday season.
Keep Your Holiday Guests Connected: Google Nest Wifi Pro 6E
Ensure your home network is robust enough to handle a house full of holiday guests with the Google Nest Wifi Pro 6E router, now discounted to $100 at Best Buy from its original price of $200. This mesh router system (note: this deal is for one unit, despite the image showing two) is highly recommended by WIRED, earning a 7/10 rating for its performance and user-friendliness.
WIRED reviewer Simon Hill praised the Nest Wifi Pro 6E for its straightforward setup and easy management through the intuitive Google Home app, making it accessible even for those who are not tech-savvy. Hill’s testing revealed reliable network coverage, even during simultaneous demanding activities such as gaming, streaming high-definition content, and engaging in video calls. This consistent performance ensures that all your holiday guests can stay connected without experiencing frustrating lag or dropped connections, whether they are streaming movies, video chatting with family, or browsing online. The significant price reduction makes this an opportune moment to upgrade your home’s Wi-Fi infrastructure.

A Gaming Mouse: Corsair Scimitar Elite Wireless SE
For gamers looking to enhance their setup before the holidays, the Corsair Scimitar Elite Wireless SE MOBA/MMO optical gaming mouse is a solid option, currently available for $100 at Best Buy, down from $140. While it’s noted that this isn’t the absolute lowest price ever seen for this model, the current discount still represents a good value for a high-performance gaming peripheral.
This mouse is designed with serious gamers in mind, particularly those who play MOBA (Multiplayer Online Battle Arena) and MMO (Massively Multiplayer Online) titles. It features an impressive 16 programmable buttons, offering extensive customization options for macros and in-game commands, which can provide a competitive edge. The Scimitar Elite Wireless SE also boasts Stream Deck integration, allowing for seamless control and customization for content creators and streamers. Furthermore, it offers improved battery life compared to its predecessor, ensuring longer, uninterrupted gaming sessions. Investing in a reliable gaming mouse like this can be an effective way to relieve pre-holiday stress through immersive gameplay.
A Wallet-Friendly Chromebook: Luke Larsen’s Top Pick

For users seeking an affordable yet capable laptop for everyday tasks, a specific Chromebook model, identified as WIRED reviewer Luke Larsen’s "top Chromebook pick," is currently available. While the exact model is not specified, its features make it an excellent choice for budget-conscious consumers.
This Chromebook offers "solid everyday performance," making it highly practical for common computing needs such as web browsing, managing emails, and working within cloud-based applications like Google Docs. It is equipped with an Intel Core i3 processor and 8 GB of RAM, providing sufficient power for a smooth and responsive user experience within the Chrome OS ecosystem. The device also features a "responsive touchpad," which enhances navigation and overall usability. Although users may need to "compromise on color accuracy" due to its wallet-friendly nature, its robust performance and practicality make it an ideal option for students, casual users, or as a secondary device for quick access to online resources. This Chromebook provides a reliable and cost-effective solution for those who prioritize functionality and portability without needing top-tier display specifications.
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