AI Overviews Continue to Devastate Organic Click-Through Rates, New Study Reveals
A comprehensive study conducted by Ahrefs in December 2025 has revealed a significant and worsening impact of Google’s AI Overviews…
Digital Marketing
2026 SEO Conference Calendar: A Global Roundup for Industry Professionals
The search engine optimization (SEO) industry continues its rapid evolution, and staying ahead of the curve requires continuous learning and…
The Top Content Marketing Conferences to Attend in 2026
As content marketers, our daily grind often involves hours spent in front of screens, immersed in digital documents. However, stepping…
Navigating AI Visibility: Ahrefs Unveils a Strategic Framework for Tracking Brand Performance in the Evolving AI Landscape
Ahrefs is empowering its users with the ability to track AI visibility for specific queries, prompting a critical question: which…
Unlocking AI Visibility: Ahrefs Brand Radar Empowers Brands to Track and Dominate ChatGPT Mentions
In an era where artificial intelligence tools like ChatGPT are increasingly integrated into daily research, content creation, and even purchasing…
Comprehensive E-E-A-T Audit: A Practical Guide to Measuring Brand Authority in the Age of AI Search
In the evolving landscape of search engine optimization, particularly with the rise of Google’s AI-powered features, understanding and measuring brand…
Anonymized Search Queries Skyrocket, Threatening SEO Data Accuracy
In April 2025, a significant portion of website traffic, amounting to 46.77%, originated from anonymized queries. This figure, derived from…
